DV Media Quality Measurement Available to Netflix Advertisers
Brands can now benefit from DV’s industry-leading fraud and viewability measurement across Netflix’s premium video streaming inventory DoubleVerify, a leading…
Roku and Best Buy Help Create Better TV Experience through New Advertising and Retail Relationship
Multifaceted first-to-market relationship includes exclusive in-store availability of new Roku-branded TVs, enhanced advertising sales relationship, and in-person SXSW activation Roku,…
YouTube overlay ads are going away
As of April 6th, YouTube will no longer allow overlay ads. The action was taken in response to viewer feedback…
Three-Fourths of Consumers Plan to Watch March Madness This Year, With Fifty-Four Percent Watching Via Streaming
LG Ad Solutions study highlights an opportunity for brands to reach sports viewers via streaming platforms LG Ad Solutions, a…
Emplifi: Customer Ratings and Reviews Have Large Impact on Purchase Decisions
A New Emplifi study sheds light on the rising demand for brand authenticity throughout the buyer’s journey with 71% of…
Nextdoor Launches New Suite of Free Marketing Tools to Support Small Business Growth in Neighborhoods
Small businesses have unlimited access to events, polls, and video posts to engage local customers Nextdoor, the neighborhood network, recently…
