Boatzon Drops Anchor and Selects Trevelino/Keller to Launch its Digital Marine Marketplace


Digital PR and Marketing Firm Chosen Based on Experience Working with Category Disruptors

ATLANTA–(BUSINESS WIRE)–Trevelino/Keller, an integrated PR, marketing, and creative agency, today announced an ongoing partnership with Boatzon, an innovative online marine retailer offering a secure on-demand marketplace, giving boat and marine enthusiasts easy and direct access to vessels, engines, trailers, marine products and more.

Boatzon is the first of its kind, a 100 percent online boat and marine marketplace utilizing FinTech and InsurTech solutions. The company provides dealers a new and innovative sales channel while catering to seasoned professional boaters and beginners alike. Additionally, the platform allows buyers to choose from multiple finance offers from specialized marine banks and receive funding in as fast as 24 hours.

“The marine industry is lacking the innovation and technology that other industries have come to know and expect. Trevelino/Keller has a depth of experience working with emerging brands that use technology to disrupt a category,” shares Bryan Lenett, CEO of Boatzon. “Our team set out to develop a solution that offers a drastically different and elevated marine purchasing experience from start to finish. We are excited to work with Trevelino/Keller to amplify our visibility with a strategic public relations strategy,” continues Lenett.

“As an agency, we are drawn to collaborate with industry disruptors. Boatzon is a perfect fit as the emerging company is positioned to provide consumers with the most cutting-edge sales, finance, and insurance process,” notes Dean Trevelino, principal at Trevelino/Keller. “The pandemic has driven a heightened interest in outdoor activities and, in turn, consumer demand for new boats is significantly higher than in years past. We look forward to supporting Boatzon’s growth.”

Trevelino/Keller brings nearly 18 years of brand reputation, media strategy and social media experience to its partnership with Boatzon. According to the 2020 O’Dwyer’s PR Rankings, the firm ranks #2 in Technology and #2 in Lifestyle in Atlanta.

About Boatzon

Boatzon is the first 100 percent online boat and marine retailer utilizing FinTech and InsurTech solutions. The company’s digital marketplace gives boat and marine enthusiasts easy and direct access to vessels, engines, trailers, marine products and more. Boatzon allows for consumers to browse, finance, insure and purchase a boat or marine products entirely online in minutes.

About Trevelino/Keller

Trevelino/Keller is a 360-reputation marketing firm. It helps companies differentiate themselves utilizing the most efficient digital public relations and marketing capabilities. Successful across B2B and B2C, it has a diversified base of experience in technology, healthcare, financial services, franchising, environment as well as more mainstream segments like food and beverage, retail and consumer goods. Groovy Studios, its creative brand, delivers brand identity, graphic design and web services. Headquartered in Atlanta, the firm ranks as the year’s 12th fastest growing, second in Atlanta, with national rankings in nine industry segments. For more information, visit


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Barb Rogers

Barb has worked within the digital advertising and marketing space for over 20 years. Over the years, she found it difficult to find information on the simplest of subjects tied to the digital marketing space, so she decided to embark on a journey to create a space that others may appreciate.

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