Roku and Best Buy Help Create Better TV Experience through New Advertising and Retail Relationship
Multifaceted first-to-market relationship includes exclusive in-store availability of new Roku-branded TVs, enhanced advertising sales relationship,…
Browsing: Brand News
AB InBev Wins Unprecedented Back-to-back “Creative Marketer of the Year”
Recognition Highlights AB InBev’s Ability to Leverage Creative Effectiveness to Drive Growth #CMOY2023 AB InBev…
Albertsons Companies Launches “Sincerely, Food”™
New omnichannel campaign brings to life new “Sincerely” brand platform, capturing the company’s commitment to…
PGA TOUR and Pacific Life Announce Five-year Partnership
Global Insurance Provider Becomes Official Life Insurance Sponsor of PGA TOUR and PGA TOUR Champions…
PENN Entertainment Completes Acquisition of Barstool Sports
Influential Media Brand Strengthens PENN’s Growing Digital Sports, Gaming and Entertainment Portfolio PENN Entertainment, Inc.…
Almond Powerhouse Blue Diamond Launches New Creative Ad Campaigns Across Portfolio of Brands
The Sacramento-based co-op introduces three original marketing campaigns for its Snack Almonds, Almond Breeze, and…
Basketball Legend Kareem Abdul-Jabbar Joins No Time to Wait Campaign to Raise Awareness of Atrial Fibrillation (AFib) and its Symptoms
Approximately 9.5 million people in the U.S. are projected to have AFib in 2023, with…
ARM & HAMMER™ Kicks Off NEW “Give It The Hammer” Campaign
The 170-Year-Old hardworking brand ARM & HAMMER™ teams up with celebrity home renovator and designer…
BuzzFeed Inc. Dismisses 12% of its Workforce Amid Slowdown in Ad Space
According to a message from CEO Jonah Peretti, the news and entertainment publisher BuzzFeed Inc.,…
Ford Selects Wieden+Kennedy for International Brand Strategy and Creative
Wieden+Kennedy is reportedly increasing the amount of work it does for Ford worldwide. Ford first…