Browsing: Connected TV

CONNECTED TV | OTT | STREAMING TV NEWS

March 30, 2023

Advertising Agency News This Week – March 27, 2023 The expanded InnovidXP collaboration measures frequency,…

March 22, 2023

The Digital Report took a closer look at the benefits of running advertising campaigns on…

March 22, 2023

Study finds brands that use innovative streaming TV ads drive 78 percent greater search intent…

March 19, 2023

Multifaceted first-to-market relationship includes exclusive in-store availability of new Roku-branded TVs, enhanced advertising sales relationship,…

March 13, 2023

LG Ad Solutions study highlights an opportunity for brands to reach sports viewers via streaming…

February 1, 2023

As part of the agreement, FreeWheel will work with Havas Media to scale premium CTV…

January 31, 2023

Marin Software today announced a new integration with Yahoo to enable enhanced campaign buying and…

December 15, 2022

FreeWheel to help Estrella Drive Value and Monetization for its Valuable connected TV Hispanic audience…

October 25, 2022

Research, in partnership with MediaScience, also reveals that the lean-back TV environment cultivates 1.3x greater…

October 10, 2022

FuboTV Inc., the leading sports-first live TV streaming platform, has announced a significant improvement on…