Estrella Media Taps FreeWheel to Accelerate Growth of Connected TV Advertising for Its Spanish Language Digital Channels
FreeWheel to help Estrella Drive Value and Monetization for its Valuable connected TV Hispanic audience…
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Triton Digital Releases the November 2022 U.S. Podcast Ranker
Triton Digital®, the global technology and services provider to the digital audio, podcast, and broadcast…
Survey Reveals 62% of Consumers Play Games on Their Mobile Devices, with 76% Playing More Than an Hour per Day
Research of 18,340 respondents reveals new opportunity for publishers, developers, and advertisers to collaborate in…
Rate of Brand Growth in Enterprise Exceeds that of Consumer – Interbrand’s Best Global Brands 2022
Capitalizing on the growing interest in Enterprise (B2B) Brands, Interbrand, the world’s leading brand consultancy,…
BuzzFeed Inc. Dismisses 12% of its Workforce Amid Slowdown in Ad Space
According to a message from CEO Jonah Peretti, the news and entertainment publisher BuzzFeed Inc.,…
Gartner Identifies Top Trends to Impact CMOs in 2023
Marketing Leaders Enter the New Year with an Imperative to Drive Growth in a Volatile…
Foursquare to Power Geospatial Data Visualization in Amazon SageMaker
Foursquare capability in Amazon SageMaker allows customers to visualize planetary-scale geospatial data for machine learning…
New Research Reveals Long-Form TV and Streaming Advertising Are Twice as Memorable as Short-Form Mobile Digital Advertising
Research, in partnership with MediaScience, also reveals that the lean-back TV environment cultivates 1.3x greater…
Ford Selects Wieden+Kennedy for International Brand Strategy and Creative
Wieden+Kennedy is reportedly increasing the amount of work it does for Ford worldwide. Ford first…
JM Smucker’s “The Lil Jif Project” Campaign Named Grand Winner of the 2022 ARF David Ogilvy Awards
The ARF (Advertising Research Foundation) has announced The JM Smucker Company’s Jif campaign, “The Lil…