SheerID Joins the MACH Alliance as Identity Verification Platform
As a member of the MACH Alliance, SheerID will work closely with other members and…
Browsing: Industry News
88% of Consumers Are Seeking Text Messaging Conversations with Brands
Data | Marketing Trends Global survey results from 8,000 consumers show that people will share…
Oscar Mayer Transforms the Iconic Wienermobile into a Wedding Chapel
Brand Marketing News Fans can elope to Las Vegas’ Newest Chapel: The Wienermobile of Love,…
Over Half of Online Shoppers Who Use Chatbots Are More Likely to Shop From Brands Using Conversational AI
Marketing Trends 67% of ChatGPT users feel understood often or always, while only 25% of…
Walgreens Returns as Partner of Red Nose Day
Brand Marketing News Following a record-breaking fundraising year in 2022, Walgreens nationwide are selling Red…
Adthos Launches 100% AI-Generated Audio Ads for Streaming
Audio Advertising News For the first time anywhere, users of the Adthos Platform can generate…
Innovid and Davis Elen Advertising Demonstrate Cross-Device Effectiveness Through Collaboration with Samsung and LG
Advertising Agency News This Week – March 27, 2023 The expanded InnovidXP collaboration measures frequency,…
Burger King U.S. Announces New PR and Cultural Agencies
Agency Marketing News | Brand Marketing News ICR and Conill Added as Latest Agencies of…
Study Finds Formats in Streaming TV Are 2x More Favorable than Traditional TV Ads
Study finds brands that use innovative streaming TV ads drive 78 percent greater search intent…
Semrush Acquires Traffic Think Tank to Bolster Semrush Academy
Semrush, a leading online visibility management SaaS platform, today announces the acquisition of Traffic Think…