Wag! Announces Promotion With Tractor Supply and Petsense
Marketing promotion to offer unique mobile-first pet care benefits to animal lovers nationwide Wag Labs,…
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Macy’s Launches Discord Channel and New NFT Series in Celebration of the 46th Annual Macy’s 4th of July Fireworks®
A limited collection of 10,000 free Macy’s Fireworks NFTs will drop today via the new…
Walmart Connect Announces Strategic Partnership with Omnicom Media Group
Walmart Connect, the closed-loop omnichannel media business of America’s largest retailer, has announced a strategic…
Groupon is Streamlining Its Technology Platform and Embracing Automation
Groupon, the trusted marketplace where consumers buy services and experiences that make life more interesting…
Walmart and Roku Debut First-of-its-Kind Partnership to Bring Commerce to TV Ads
Walmart and Roku, Inc. have announced a first-of-its-kind partnership to make TV streaming the next…
Sourcepoint and MediaMath Announce First-of-its-Kind Partnership to Provide ‘Privacy-Safe’ Inventory Segments
Sourcepoint, the data privacy software company of record for the digital marketing ecosystem, has integrated…
Neustar Launches a Ready-Built Marketing and Analytics Clean Room
Neustar, Inc., a TransUnion company, recently announced the launch of its Marketing and Analytics Clean…
FreeWheel and AMC Networks Launch New, Fully Self-Service Linear Addressable Capabilities Across Multi-Screen Campaigns
FreeWheel has announced that it has teamed up with AMC Networks to introduce a new,…
Airlines Are Second-Most Responsive Industry on Social Media, Yet 76% of Customer Questions and Complaints Go Unanswered
With summer air travel expected to soar, airlines are embracing social media as a customer…
New MiQ Research Exposes Increasing Risks for Political Campaigns Still Reliant on Linear TV
Political advertisers missed 25-40% of potential voters using primarily linear strategies during the 2020-2021 election…