
Havas Media North America Selects FreeWheel as Preferred Supply-Side Platform Partner for Premium Video
As part of the agreement, FreeWheel will work with Havas Media to scale premium CTV…
As part of the agreement, FreeWheel will work with Havas Media to scale premium CTV…
Yahoo becomes the exclusive omnichannel DSP for accessing DIRECTV Advertising addressable TV inventory DIRECTV Advertising…
FreeWheel has announced that it has teamed up with AMC Networks to introduce a new,…
Political advertisers missed 25-40% of potential voters using primarily linear strategies during the 2020-2021 election…
The newly unveiled, yearly Comcast Advertising Report recommends that advertisers allocate 20-30% of their premium…
AdImpact, a leading provider of ad intelligence data for fast, smart decisions, has chosen Innovid,…
The CTV ad market has risen to the point where this year’s upfront spending will…
The new normal is for content to be streamed via the internet. Advertisers must respond…
Q1 2022 State of Streaming Report Details Quality Gains & Challenges, Continued Growth of Smart…
Connected TV is fragmented, and measuring challenges persist. According to an analysis of 35 commercials…